Asked by

Ceili Kavanagh
on Dec 14, 2024

verifed

Verified

Pizza Hut set out to reinvent the retail pizza business by breaking away from ________ platform to an efficient and powerful ________ platform by reaching into its customers' kitchens and couches to offer a better mealtime ordering, delivery, and dining experience.

A) a transformational; promotional
B) a promotional; transactional
C) a transactional; customer engagement
D) an informational; transactional
E) a customer engagement; transactional

Customer Engagement

The process of actively building, nurturing, and managing relationships with customers, typically involving communication and interaction through various channels.

Transactional Platform

A digital or physical medium that facilitates the exchange of goods, services, or information between buyers and sellers, often leveraging technology to streamline transactions.

Retail Pizza Business

A commercial venture focusing on the sale of pizza to consumers, typically through physical outlets or delivery services.

  • Understand the unique capabilities of digital technology in promoting and sustaining customer relationships.
verifed

Verified Answer

CJ
Cleef JonathasDec 21, 2024
Final Answer:
Get Full Answer