Why is customer relationship management important in a market orientation?

A) It can result in loyal and profitable customers.
B) It controls the rate at which trends,fashions,and tastes can change.
C) It reduces fixed costs for businesses.
D) It overlooks efficient production.
E) It shifts the focus from existing to new customer bases.

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Alexandra Valerio · Accepted Answer

Final Answer : A, Explanation :  Customer relationship management is crucial in a market orientation because it focuses on understanding and meeting the needs of customers, which can lead to increased customer loyalty and profitability. This approach does not directly control market trends, reduce fixed costs, overlook production efficiency, or necessarily shift focus to new customers over existing ones.

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