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nelida Rubio
on Nov 19, 2024

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Customer value propositions typically fall into three broad categories, which include all of the following except:

A) market share.
B) product leadership.
C) operational excellence.
D) customer intimacy.

Customer Value Propositions

Statements or promises made by a company that summarize the benefits that the customer can expect from their product or service.

Product Leadership

A competitive strategy focusing on product innovation and high value to differentiate a business from its competitors.

Operational Excellence

A philosophy of the workplace where problem-solving, teamwork, and leadership results in the ongoing improvement in an organization.

  • Grasp the concept of customer value propositions and their categories.
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Lipton ChanelNov 24, 2024
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