Asked by
Marcella Andryuk
on Dec 15, 2024
Verified
An even more imprecise term than distributor, ________ can mean the same as retailer, wholesaler, and more.
A) broker
B) order taker
C) agent
D) dealer
E) consumer
Dealer
A person or business that buys and sells products or services, often acting as a middleman between the manufacturer and the consumer.
Imprecise Term
A term that lacks specificity and clarity, often leading to ambiguous interpretation.
- Recognize the various intermediaries that play a role in marketing channels.
Verified Answer
NN
Learning Objectives
- Recognize the various intermediaries that play a role in marketing channels.