Asked by
Paulina Gallegos
on Dec 15, 2024Verified
An intermediary that sells to other intermediaries, usually to retailers in consumer markets, is referred to as
A) a broker.
B) an agent.
C) a retailer.
D) a distributor.
E) a wholesaler.
Wholesaler
A person or company that sells goods in large quantities at low prices to retailers, rather than selling them directly to consumers.
Intermediaries
Entities that facilitate transactions or interactions between two or more parties in a supply chain, often involved in the distribution, wholesaling, and retailing of goods.
Retailers
Businesses or individuals that sell goods directly to consumers, acting as the final link in the supply chain from manufacturers to consumers.
- Comprehend the responsibilities and roles played by various members in the distribution channel, including those of retailers, wholesalers, and agents.
Verified Answer
RA
Learning Objectives
- Comprehend the responsibilities and roles played by various members in the distribution channel, including those of retailers, wholesalers, and agents.