Marcos stops at the shopping mall to purchase a new pair of jeans from an H&M store. He is the ultimate consumer in a pipeline from the producer through intermediaries, including the clothing store. This pipeline is actually a

A) marketing tunnel.
B) consumer market.
C) marketing channel.
D) transactional conduit.
E) distribution matrix.

Marketing Channel

Consists of individuals and firms involved in the process of making a product or service available for use or consumption by consumers or industrial users.

Ultimate Consumer

The final user of a product or service who does not plan to resell it.

Intermediaries

Entities that act as middlemen in the distribution process between producers and consumers, such as wholesalers and retailers.