Asked by
Caldwell Guinyard
on Dec 20, 2024Verified
To identify jobs to be done, brand managers should look for which of the following?
A) Poorly solved problems
B) Things customers try to avoid
C) User innovations
D) All of these
User Innovations
Innovations created by users rather than manufacturers, often based on personal need, which can influence or lead to new product developments.
Poorly Solved Problems
Issues or challenges that have not been addressed effectively and may still require a suitable solution.
Brand Managers
Professionals responsible for developing and maintaining a brand's image, identity, and strategy to achieve business objectives.
- Grasp the importance of identifying and solving customer jobs to enhance brand relevance and loyalty.
Verified Answer
JP
Learning Objectives
- Grasp the importance of identifying and solving customer jobs to enhance brand relevance and loyalty.