Asked by

Aditi Telang
on Nov 20, 2024

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Geodemographic segmentation can be particularly useful for ________, because customers typically patronize stores close to their neighborhood.

A) Internet marketers
B) wholesalers
C) retailers
D) consumer goods manufacturers
E) cable TV networks

Geodemographic Segmentation

The process of analyzing and classifying populations based on geography and demographic characteristics to target marketing efforts more effectively.

Internet Marketers

Professionals who specialize in the use of the internet and digital platforms to promote, sell products, and build brand awareness for businesses.

Retailers

Businesses or individuals that sell goods directly to consumers, acting as the final step in the distribution chain from manufacturers to consumers.

  • Outline the differences between segmentation approaches like demographic, psychographic, geographic, geodemographic, and behavioral.
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Helen TekluNov 26, 2024
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